Bethany uncovers how to create a multidimensional practice that not only lends itself to creating dynamic work across different genres but also provides various income streams for a sustainable career. She’ll let us in on how to approach and secure clients, how to navigate client expectations and your creative vision, networking and how to position yourself for success in a variety of visual storytelling fields.

Bethany Mollenkof is a photographer and director whose work explores themes of motherhood, gender, identity, and representation. Her creative process is both documentary-style and experimental, influenced by her background in photojournalism and painting. This combination enables her to craft visuals that balance careful composition with authentic, natural storytelling.

Bethany works with leading brands like Apple, Nike, and Airbnb, and her editorial work appears in publications like The New York Times and National Geographic. A graduate of Western Kentucky University with a degree in Photojournalism and Art History, her work reflects a deep sense of purpose and human connection. Follow Bethany on Instagram at @fancybethany