Collaborations for Cause is a two-day event that brings together cutting-edge content creators and front-line organizations for an exploration of how to harness the power of the evolving media landscape. Presented by Blue Earth Alliance, the fourth annual conference builds upon the organization's 20-year history of facilitating issue-driven visual storytelling. With a mix of presentations by leading experts, in-depth case studies showcasing real projects, insightful arm-chair conversations, and break-out sessions, participants will leave inspired and armed with fresh approaches, an expanded network of contacts and new resolve to build lasting positive change.
Founded in 1996 by Natalie Fobes, Phil Borges and Malcolm Edwards, Blue Earth Alliance offers resources and support for photographers to fulfill projects that positively impact the world. Among the projects supported by Blue Earth Alliance are Sara Terry’s Aftermath Project, Matt Black's People of the Clouds, Tim Matsui's Leaving The Life, Subhanker Banerjee’s Land as Home and Camille Seaman’s Siberia Is Melting.
PhotoWings is honored to continue our partnership with Blue Earth Alliance.
Collaborations for Cause 2016 was held April 15 & 16 in Seattle, Washington.
The two day event built upon the 20-year history Blue Earth has had of facilitating issue-driven visual storytelling. Highlights from this year's program included award-winning producer, director and cinematographer Louie Schwartzberg, American Society of Media Photographers's Executive Director Tom Kennedy, documentary filmmaker Roger Ressmeyer, and David Patton, Senior Digital Marketing Strategist at Vulcan Inc.
Roger Ressmeyer - Hope, Health and Happiness:
Working Together to Save Planet Earth
Roger Ressmeyer shares the origins of the Visions of Tomorrow documentary film project and how it offers real solutions for some of the world’s most pressing problems. With a background in space and science photography for National Geographic, Time and The New York Times, as well as key learnings from his current endeavor, Roger shares hope, practical advice and collaborative ideas on how all of us can work together to move projects from vision to completion.
Sara Terry: The Aftermath Project, War is Only Half the Story: from project to non-profit - Collaborations for Cause 2016
Sara Terry shares the pros and cons of starting a non-profit as a photographer, and how her own passion for an issue led from a long-term personal project to a grant making program for other artists. Now in the 10th year of the Aftermath Project, Sara reflects on the privilege of curating a conversation, the challenges of fundraising on behalf of other people's projects and how to maintain her own vision, integrity and artistry throughout.
Born in Madrid, Spain, Daniel Beltrá is a photographer based in Seattle, Washington. Daniel is known for his large scale environmental photography, shot from the air. Over the past two decades, Beltrá’s work has taken him to all seven continents, including several expeditions to the Brazilian Amazon, the Arctic, the Southern Oceans and the Patagonian ice fields. For his work on the Gulf Oil Spill, in 2011 he received the Wildlife Photographer of the Year Award and the Lucie Award for the International Photographer of the Year - Deeper Perspective.
Tim Greyhavens – Aligning Photography and Philanthropy to Tell Your Story
Great photographers have attracted inspired philanthropists since the earliest days of the art. The two are a natural match: photographers need funding to tell their stories, and philanthropy needs photographers to show why their funding matters. But what makes a story compelling enough to make someone want to give money so the story will be told? In this session, foundation director and photographer Tim Greyhavens will share his experience in navigating the sometimes confusing yet rewarding world of fundraising for a photographic project. Whether you’re approaching a foundation, a government agency, an individual or an online audience, you’ll find something in this talk that will help you understand the buzzwords, processes, politics and personalities of philanthropy.
Head, Heart or Gut? Making Science Matter to Coastal Communities – Julia K Parrish
Julia Parrish is centered on the intersection between marine ecology, conservation and resource management, and how non-experts and non-scientists can be involved in documenting pattern, collecting baseline information and being an essential part of a science team. She runs a large citizen science project, the Coastal Observation and Seabird Survey Team, or COASST. They use beach-cast marine birds as one indicator of coastal ecosystem health. Their data speaks to conservation issues as diverse as harmful algal blooms, climate forcing, fishery impacts, and oil spills.
Image Testing: What They See Matters – Jeff Cappella
Does a photo “say” to you what it says to the viewers you’re trying to reach or inspire? If an image is inspirational for you upon close consideration, will it be so for someone giving it just a quick glance online? It helps to test our photos with eyes beyond our own, and in recent years Resource Media has been testing images in non-profit advocacy communications with audiences in-person and online, in research settings and real-world campaigns. In this presentation we will share some of the findings that have emerged repeatedly and also share tips for doing image-testing, an area of increasing interest for non-profits today.
Focus on Science: The Ocean Acidification Story
Craig Welch (The Seattle Times), Terrie Klinger (University of Washington), Katie Campbell (KCTS), Liz Banse (Resource Media) Moderated by Liz Neeley (COMPASS)
In a relatively short amount of time, the issue of ocean acidification in the Pacific Northwest has gone from a scientific anomaly to front page news and legislative action. Hear from a group of researchers, reporters, and communication specialists who played a role in this remarkable arc. The panel explores how storytellers can help scientists communicate their findings with public audiences and change-makers and highlight the differing incentives, techniques, and contributions of different players in this mix.
The Distribution Dilemma
Hilary Sparrow (Vulcan), David Holbrooke (Mountainfilm), Scilla Andreen (IndieFlix), Sam Price-Waldman (The Atlantic), Moderated by Benjamin Drummond
Congratulations, you just wrapped post-production on a new short film! Now what? Should you post it on YouTube and hope for overnight viral success? Should you charge for online views? Will film festivals be interested in a project completed for a nonprofit client? We'll explore distribution strategies for both independent producers and organizations and hear why traditional media outlets are starting to invest in short-form film.
Andrew DeVigal (A Fourth Act), Hilary Sparrow (Vulcan), Melissa Ryan(Nature Conservancy magazine), Liz Banse (Resource Media), Moderated by Russell Sparkman
The best story, sitting on a shelf, does nothing. Simply "raising awareness" without a strategic plan will accomplish little more. How can anyone hoping to affect change through their creative work plan for success and know if they are succeeding? We'll hear from a diverse group of communication experts about how they set goals and employ metrics in their outreach efforts.